Category: Campaign Management
Categories
-
Licence to Win Shopping Campaign 2025 Grand Finale
Building on the high-octane momentum of the six months long campaign, the Licence To Win Grand Finale 2025 was designed to provide a prestigious and unforgettable conclusion to the “Own The…
-
Sweep 100 – The Ultimate Supermarket Race
To deliver a high-impact member event that strengthens Jaya Grocer’s relationship with its community. The aim was to create a unique reward experience that reflects the brand’s commitment to thoughtful, meaningful…
-
Licence to Win Shopping Campaign 2025
Building on last year’s strong start, MAHB’s signature Licence To Win shopping campaign returns with the aim of maintaining pace and further accelerating excitement around the shopping rewards programme.
-
Licence to Win Shopping Campaign 2024
The Licence to Win shopping campaign set out to create buzz around MAHB’s shopping rewards programme, with a whopping RM1,000,000 shopping spree as the grand prize. MAHB needed to ignite excitement,…
-
Phased Liberalisation Consumer Education Programme (CEP) 2024 / 2025
With the Phased Liberalisation of Motor Tariffs, motorists are able to customise the premium/contribution of their motor vehicle based on driving behaviour and add-ons required. The real challenge is cutting through…